Karen Ip is an experienced designer that develops engaging brand and user experiences for luxury companies and SaaS-based tech start-ups.


What is unique about your expertise?

I am a visual and analytical thinker with a systems approach towards problem-solving. Understanding users as people first is my goal to captivate them. I see every project through to completion to meet end-user and business needs. My design process involves an in-depth analysis of the problem, iterative design, and engaging in an open feedback loop. My most recent UX work at ThankView led me to have a direct impact on assisting clients in building stronger relationships with their donors.

What is your design process?

1. Problem Analysis —> 2. Research —> 3. Goal Setting —> 4. Ideation & Execution —> 5. Present for Feedback —> 6. Iterate or Hand-off

What type of services do you offer?

    User Experience
  • Competitive Analysis
  • Site Map & Information Architecture
  • User Journeys & Flows
  • Wireframes & Protoypes
  • UI Design / Style Guide
  • Usability Testing
  • UX Research
    Graphic Design
  • Brand Identity
  • Marketing Collateral
  • Social Media Banners
  • Vector Illustration
  • Motion Design
  • CMS Setup (Wordpress, Squarespace)
  • Domain & Gmail Setup
  • Onboarding Voiceovers
  • Birthday Videos

[email protected]
Project Archive

HBD! ThankViews
8-Bit Bacon

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in NYC.
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